I’ve just realised that it has been two months since I sent out my last newsletter and published my last blog! Eeek!!
But I want you to know, that I’ve not been idle, and I have not been abandoning the photographers who have subscribed. So what’s been going on?
I have been using the time to work on some other things
I have been sending out content to Academy Members, we have concluded our Academy Bites series on Studio Ideas a few weeks ago and a new series about photography ideas for Christmas is in preparation – the first instalment of which went out this morning.
Academy Survey – I’m in the process of emailing all the Academy Members directly (ie not via a mailing list) to check how everyone is doing and to ask them to complete a short survey so that I can plan Academy content for 2020. Some members will have already received that email – for the rest expect it in the next couple of days.
Future Blog Posts
I have written (but not yet published) seven new blog posts on the theme of “The Seven Deadly Sins of Photography” and that series will be published beginning in January as an attempt to help kick start your new year by identifying bad photography habits to avoid. That will be followed by a series called the A-Z of photography. I’ve been asking for suggestions for each letter on my Facebook group and already have enough suggestions to go round the alphabet at least twice!!
If you want to be part of that conversation – please make sure you join the facebook group here:
YouTube and Video-Based Training
I’ve been putting a lot of effort into my YouTube channel, and into video production in general. I’m not giving up with the studio based training but there are now more people on my mailing list that are NOT close to the studio compared to those who are within travelling distance. This means that I need to change how I provide photography training and on-line video is probably the way to go.
Photography training videos is a very crowded market place, this means I need to be clever and careful about how I proceed. Premium content will continue to be delivered via my Academy, but I recognise that to get the number of subscribers I need to keep the Academy going long term I need to convince people that it is worth paying for. To do that I’m going to be providing free video content via YouTube, and premium content will be in the Academy.
I already have some training videos that are exclusive to Academy members but in January I plan to start publishing my first full-length structured course via the Academy. Which of my many course it will be will depend on a number of factors and particularly input from Academy members and from subscribers to my newsletter and blog. More on how to provide that input in my next newsletter/blog.
Keeping in touch
I want to become smarter about how I keep in touch with photographers. My mailing list (I think) will always be my most important method but I’m planning to change what, how and when I send out emails. More about this in a few weeks time.
I see Facebook and YouTube as being the other two key ways of keeping in touch with photographers. If you haven’t already done so, I would strongly encourage you to subscribe to my YouTube channel. http://www.youtube.com/subscription_center?add_user=IansStudioStockport
If you want to know what you will find on the YouTube channel why not take a look at this brand new intro that I recorded last week for the channel.
The Facebook group can be found here: https://www.facebook.com/groups/iansstudio/ – and that’s the place I tend to post quick bits of information that can’t wait for the next newsletter. It’s also a great place to share your own images, get feedback and of course to ask questions.
I know this is an unusual blog post, so thanks for sticking with it and reading to the end.
Until next time, keep MAKING great photos.
PS If you want to see what I’ve been up to on YouTube – keep scrolling down for the list of the videos I’ve uploaded to YouTube since my last newsletter